Archive for the ‘Reputation Management’ Category

Building Customer Communities Requires Balance

Progressive companies understand that today’s technologies allow them to connect with consumers like never before. They have found the “balance” needed to build large, loyal and influential customer communities.

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Understanding Online Community Management

Community management is slowly gaining recognition and acceptance, however, an understanding of the skill remains vague for many, and it continues to be a topic of discussion and debate.

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Quality vs. Quantity: Which is Better?

Consistent, targeted efforts will yield a manageable growth of people who are interested in your service or product. If you focus on the quality, the quantity will follow.

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